Murketing presents the International Review of Wine Packaging Aesthetics. I am a sucker for buying wine based on the packaging.

One response to “IRoWPA”

  1. Yeah, imagine how hard it is to not buy anything based soley on the packaging when you’re the one who is helping to design the package itself. I love working with bottles, but omg its hard to go to the grocery store and not just stare at them (and sometimes play with them). The new ideas for wine that have been coming up lately are especially interesting.